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Just a few years ago, the Internet of Things (IoT) was a wave only big businesses like General…

As an entrepreneur, you’re always on the lookout for ways to bring more organic traffic to your website.…

3 Current Marketing Challenges and How to Overcome Them

There’s never a dull moment in the life of a startup marketer. To be successful, you need to…

How to Generate and Execute Your Next Business Idea

Millions of ideas float around every day but are never realized. What separates entrepreneurs isn’t the ability to generate…

Unnecessary Expenses That Startups Should Avoid

Starting a business can be an exciting time, and the idea of being your own boss and doing…

How Startups Can Leverage Twitter to Find and Close More Leads

Over the past decade, we’ve seen the unstoppable rise of social media. It’s a multi-billion dollar industry with…

5 Tips for Creating a Startup Marketing Budget

You’re off to a great start this year, and you’re ready to invest more in marketing your startup…

8 Ways to Inspire a Virtual Team

Thanks to technology, the traditional workplace has become a relic of the past. We no longer need to…

Generational marketing has gained a lot of recognition over the past few years. There are numerous studies that…

Creative Funding Options for Startups and Entrepreneurs

Startups and small businesses are a vital part of the U.S. economy: they serve as an incubator for…

5 Quick Wins for Small Businesses During the Holidays

As businesses of all sizes approach the end of the year, retailers are pushing hard to grasp their…

IHOb Rebrand Shows Us How Startups Can Shine in the Shadow of Social Media Giants

You’ve got to start somewhere. For Amy Brown, it was Jan. 2, 2017. The Wendy’s social media manager…

If you own a business, you may need a website. Sure, you can have a social media account…

If you find yourself in the following situations, it may be time to get organized. There are resources…

Kristi Porter is the “chief do-gooder” and founder of Signify, a marketing communications consultancy that helps nonprofits and…

When examining the purchasing behaviors, habits and beliefs of different demographic groups, many startups fail to consider dads.…

A common issue that many entrepreneurs find themselves facing is that they may have a successful business, but…

Marketing Lessons We Learned in 2021

Can you believe that we’re about to say hello to 2022? Feels like it was just yesterday that…

Business, Entrepreneurship and the Greater Good: Liz Bohannon and Cahill Puil [Radio]

On this week’s edition of StartupNation Radio, brought to you by Pappas Financial, your host, Jeff Sloan, is…

What Cloud Accounting Software is Right for My Business?

Before the arrival of cloud accounting, software options were traditionally rather cumbersome and generally more suited to larger…

The following is excerpted from “Born to Build: How to Build a Thriving Startup, A Winning Team, New…

8 Things I Learned in My First Year as a Freelancer

Last year I had to unexpectedly kickstart my career as a freelance website designer. I took like a…

Peter Shankman: A Faster Than Normal Entrepreneur

No moss grows under serial entrepreneur, Peter Shankman. The founder of Help a Reporter Out sold his company to…

7 Simple Reasons Your Social Posts Are Falling Flat

Each year, social media becomes more and more popular. While the platforms may change, the power that social…

Creating a Generation of Female Role Models in Entrepreneurship

Do you often feel that there aren’t enough role models to help you see what you can be?…

On today’s Business Beat, Jeff Sloan talks about how the ability to look up anything we want, anytime…

The Best Kept Secret in Content Marketing: Steal What Works

Content marketing can be difficult for entrepreneurs for a number of reasons. The basics usually seem simple, but…

What Many Entrepreneurs Wish They Had Known Earlier

I’ve researched and taught innovation strategy for 20 years, and I’ve spent a great deal of time advising…

What drives consumers to a business? For many customers, brand and reputation are at the heart of their…

Pros and Cons of Setting Your Business Up as An S Corporation

Whether you’re just starting out or if you’re thinking about expanding, you need to consider which legal structure…

Securing Your Startup's Intellectual Property Rights: Patent vs. Trade Secret

Entrepreneurs and emerging companies often look for ways to protect their valuable assets. They want to secure their…

How to Tackle the Financial Portion of a Business Plan

If you’ve ever drafted a traditional business plan or a lean startup plan, you know that it’s highly…

Choose a Profitable Niche for Your Business in 3 Simple Steps

You have an exciting new business idea and have been studying how to start a business. But have…

5 Ways to Future-Proof Your E-Commerce Brand

In order to stay ahead, e-commerce startups must implement sharp, agile strategies that allow them to adapt to…

3 Ways to Sell More of Your Products and Services With the Traffic You Already Have

Most entrepreneurs think that, in order to sell more of their products and services, they need more traffic,…

Build on Metrics by Designing Effective Focus Groups

Click-through rates, purchasing history, engagement rates—such metrics are helpful, but for ultimate success as a brand, you need…

Startups need more than just a great idea to succeed; they need the right people to bring the…

How the Artificial Intelligence of Things Is Disrupting Business

The world has steadily started adapting to the useful implications of AI and IoT impacting several industry verticals.…

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'Unprofessional and Shameful': Tomb Raider Fans Hate 1-3 Remaster's New Outfits  Push Square'This Is Free And I Still Don't Want It': Tomb Raider R...

Why Your Startup's Budget Must Include Social Ads

As of 2017, 81 percent of all Americans have a social media profile, whether on Facebook, Twitter, Instagram…

Why Content Marketing is a Smart Investment

If there’s one thing that I find myself saying over and over again, it’s this: “Content marketing is…

Many years ago, I was working on a big project for a global brand. It was complex and…

Ingenuity in a Box: BOXFOX and Flashfoodbox [Radio]

On this episode of StartupNation Radio, your host, Jeff Sloan, sits down with the founders of two companies…

3 Components of Becoming an Investable Entrepreneur

Emerging companies looking to grow their business, at some point, have exclaimed: “if I only had (fill in…

8 Steps for the Perfect Product Launch

You’ve created the killer product that will change the world. Now you need people to buy it. Top…

7 Scaling Hacks to Unlock Startup Growth

Most entrepreneurs understand that, no matter how good their idea, startup ventures are inherently risky. However, it might…

Mobile Startups: Food Truck Entrepreneurs Share How They Drive Their Business [Radio]

On this week’s episode of StartupNation Radio, your host Jeff Sloan, is joined by co-host, Norm Pappas, of…

On today’s Business Beat, Jeff has good news about media ad spending with updated data from the U.S.…

Social Media Strategy: More Than Just Likes and Follows

Do you ever feel like your business is struggling to collect more follows, shares and likes? Does it…

How to Banish Your Bookkeeping Nightmares

For entrepreneurs and small business owners who don’t have an accounting background, bookkeeping and taxes can be intimidating…