Landing Pages That Convert for Developer Tools: Patterns That Actually Work

A landing page that doesn't convert is just a brochure. Here's what actually moves visitors to buyers for developer tools. I've shipped 6 products on whoffagents.com. These are the patterns that work. Above the Fold: One Clear Value Proposition The visitor decides in 3 seconds whether to keep reading. Your hero section has to answer: "What does this do and who is it for?" Bad: "The AI-powered platform that transforms your workflow" Good: "Scan any MCP server for security vulnerabilities in 60 seconds" The good version is specific. It has a timeframe (60 seconds). It names exactly what the tool does (scan MCP servers). The visitor either needs this or doesn't -- and they know immediately. Structure: [Headline: specific outcome] [Subheadline: who it's for + the mechanism] [Primary CTA button] [Secondary: social proof or risk reducer] Example: Skip 2 weeks of boilerplate. Ship an AI product this weekend. Next.js 14 + Stripe + NextAuth + Claude API, all pre-wired and deployed. Built for so